Stop doing that!

If you're spending money on a marketing/advertising idea that isn't bringing in the business - STOP IT or FIX IT

Throwing more money at an idea that is simply not working will not solve the problem. In most cases the problem is in the execution and the fundamentals so don't spend another penny until you've figured out why it isn't working.

"The definition of insanity is doing the same thing over and over and expecting different results."
Benjamin Franklin / Albert Einstein